Thoughts from the Natural Product Expo, Part III

by kiwilog

I recently visited the Natural Products Expo, a trade show for natural and organic products, and discovered a slew of cool products that should help you in that ongoing struggle. Many of these or similar products can be found in your local health food store; others can be special ordered or should be coming soon.

Top Kids’ Products: (where possible, my picks were verified by an “under 7 year old” taste test panel)

Organic B.R.A.T. Diet drink. Shelf stable until opened and a one year shelf life. Pediatrician recommended for rehydration due to colds, flu or sports! What are you waiting for? Go get some!
Chobani Kids Greek Yogurt. The makers of my favorite Greek yogurt now have Champions, a 4-ounce serving of 2% low fat strawnana, verryberry, honeynana or chocolate. (chobani.com)
Corners popped corn tortillas come in sea salt, zesty ranch, and nacho cheese (medorasnacks.com)
Popchips popped potato chips (popchips.com)
Snikiddy’s baked cheese puffs in cool flavors like mac ‘n cheese, grilled cheese and pizza puffs—and they’re gluten free. (snikiddy.com)
Jelly Belly’s Superfruit Mix. My children informed me that this all-natural version is equal in flavor to its original counterpart (which we had on hand!). I was impressed—can they convert over all of the products? (jellybelly.com)
Late July’s Mini Endangered Animal Sandwich Cookies. The founder developed these organic cookies with her young sons. In addition to tasting yummy and donating 10% of profits to the Jane Goodall Institute, they’re a good source of calcium and whole grains! (latejuly.com)

-Kelley Devaney is a partner of Eat, Drink Marketing, a marketing consulting group based outside of Boston, MA. Reach her at kelley@kelleydevaney.com.

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