Publix has just made shopping for healthy products a little easier. The grocery chain recently created a shelf tag system for many store-brand and national items that denotes whether or not a product is organic, made with organic ingredients, or natural/earth-friendly.

Seeking to simplify your shopping experience, the program was designed to allow consumers to determine whether or not a product fits their needs simply by glancing at the tag, rather than having to decipher labels, ingredients, or marketing claims. Organic products must contain at least 95% organic ingredients, while products made with organic ingredients must be 70%-94% organic. Natural or earth-friendly products are those that have been minimally-processed and manufactured in an environmentally-friendly way, and contain no natural ingredients.

To learn more about the system, plus see what the tags look like, check out Publix.com.

-Marygrace, KIWI Staffer